01 / Product intelligence OS
Aida
The intelligence behind every product decision.
Aida keeps definition, evidence, economics, decisions and evolution connected in one product record, so people can move forward with the reasoning in view.
Call Me Anthony / Ventures
Where ideas become enterprises.
Products, systems and brands bring different parts of my work into focus.
Explore a physical lighting platform, product intelligence tools and a dedicated consumer brand.
Each has its own audience and destination. Start with the one that connects best to you.
Explore the ventures
Choose your path.
02 / Consumer brand
Rubie Red Light
Red light therapy, miniaturized.
A practicioner-grade therapeutic device with a unique design. Rubie is healthy light that goes everywhere. Use Rubie for pocket-sized topical care at home, in studio, or on the go.
03 / Decorative lighting
Wet Light Systems
Beautiful light, engineered for the real world.
Wet Light Systems is a patented illumination platform that rethinks how decorative light is powered, protected, and experienced in wet and demanding environments.
Venture collaboration
What could we build together?
Have a product, platform or business opportunity that could benefit from a venture partnership? Share what you are building, the opportunity you see and the role you have in mind for me.