Find clarity
Frame the problem, clarify the economics and choose the best move.
Start with clarity →Call Me Anthony / A product company
Your ideas, made real.
Product intelligence and practical operating systems for creatives, product operators, and founders seeing and making what comes next.
discover → design → develop → industrialize → commercialize → launchProducts. Systems. Businesses.
Engage by outcome
Start with the decision in front of you.
You and your business may need a clearer roadmap, a new resource, a productivity system or a partner engagement. Choose the outcome that would help you move forward.
Build your roadmap
Agree on a planned launch sequence, who owns it and what must be resolved.
See roadmaps →Install your system
Connect the intelligence, responsibilities and handoffs your team uses every day.
See systems →Run your product office
Keep decisions moving with advisory leadership, or explore a dedicated ownership role.
See the office →Design & build together
Workshops, licensing and collaborations for distinct opportunities.
See collaborations →Which offer fits your next decision?
Choose the question you need answered. You can start with one engagement; these are not mandatory steps in a package.
- I need to define the problem.Clarity Debrief · $750 · one focused engagement
- I need to know whether this product can make money.Product Economics Review · $1,250 · one product revision
- I have a product idea or prototype and need a development plan.Product Roadmap Sprint · From $3,500 · one initiative
- My team needs clearer responsibilities and workflows.Operations Roadmap · From $3,500 · one operating domain
- I need a route to customers for a defined product.Go-to-Market Roadmap · From $3,500 · one product and market
- I have a direction and need the operating system installed.Business OS Build · From $7,500 · scoped system installation
- I need someone to keep product decisions and delivery moving.Product Office · Advisory from $3,000/month · ownership from $5,000/month or agreed upside
- I want an original CMA design for my collection.Design Licensing · Licensing terms discussed together
- I want to develop an opportunity with shared upside.Strategic Collaboration · By agreement · royalties, equity, or qualifying retainer
- I need my group to work through a product challenge together.Product-Making Workshop · Custom quote · format, group size, and materials
- I want to work through the economics myself.Aida Product Economics
- I need hardware designed to my specifications or existing IP.Commissioned Hardware Design · Scope agreed together
Start with the decision you need now. A focused review does not commit you to a roadmap, build or retainer.
An Operations Roadmap defines the workflows and responsibilities. A Business OS Build installs the agreed system. Product Office provides ongoing leadership; the scope distinguishes advice from hands-on ownership.
Still deciding? Describe the opportunity and we will help identify the right starting point. Help me choose
Original designs / Available for licensing
Find the next design for your collection.
Explore the forms, material and finish options. Discuss the application, configuration and development path that fit your market.
Call Me Anthony
Archie
A silhouette for contemporary settings.
Call Me Anthony
Cubit
A Bauhaus approach to portable light.
Call Me Anthony
Torre
A familiar presence with stature.
Products and ventures
Ideas taking shape.
Explore current work across lighting, product development and the systems that support it.
Wet Light Systems
A modular lighting platform. Anthony serves as Interim President; the technology and Peri IP belong to Wet Light Systems.
Explore Wet Light Systems →Product Economics for Notion
A separate Notion workspace for connecting product cost, price, margin and payback.
See the Notion workspace →Aida OS by Call Me Anthony
Know your product's economics.
Connect features, cost, price, and payback in one place. Explore Product Economics, the premier product decision engine by Aida OS.
- Web appExplore the Product Economics web application at pe.aidaos.io.
- NotionThe separate Product Economics Notion edition is being prepared for customer delivery.
The next useful move
What are you making next?
Bring a product opportunity, explore a design idea, or find the next useful step.